The GTM mistake every CEO is making with AI

Using generic AI prompts to build B2B Go-To-Market strategies often leads to executing the wrong tactics because the AI skips crucial diagnostic steps. In this video, Sangam demonstrates what happens when you ask Claude for a GTM playbook for a $30M FinTech company—and how applying a canonical lens like GTME tools transforms the output. What You’ll Learn in This Video: - The Trap of Generic AI: Why AI jumps straight to tactics without diagnosing the actual root problem. - The Power of a Canonical Lens: How connecting GTM Partners' IP via an MCP server provides diagnostic clarity, sequencing, and executive alignment. - Diagnostic vs. Tactical Playbooks: Why generic playbooks fail unless you already know the specific stage your company is in. - Protecting $30M+ B2B Brands: How to avoid solving the wrong problem with the right tactics. 📌 Subscribe for daily GTM OS strategy and leadership frameworks Head to runongtmos.com for more #GoToMarket #B2BMarketing #GenerativeAI #GTMStrategy