Every AI Company Is Failing at the Same Thing: Do This Instead.

Sangram Vajre: Right now, thousands of AI startups are experiencing what looks like explosive growth. They launch on Product Hunt, sign up 10,000 users, and celebrate their hockey stick graph. But when you look under the hood 90 days later, 70% of those users have completely stopped logging in. Why? Because novel prompt interfaces don't build habits. If your AI product requires users to remember to visit a new tab and write a creative prompt, it will lose to the tools they already use every day like Slack, Salesforce, and email. To build an enduring business in the AI era, you must master Customer Time-to-Value. Your software must deliver an undeniable commercial outcome within hours of setup, and it must integrate natively into the operational heartbeat of the enterprise.